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Past Lives

The journey that led to SpicyRiceCakes.

Past Lives

Late 90s - Early 2000s

Tech consultant in SF and LA during the dot-com era. Enterprise architecture for Fortune 100 companies. Lotus Notes implementations. The first wave of digital transformation.

2000s - 2020

A deliberate pivot. Nearly two decades in manufacturing and e-commerce. Learning how physical products get made in Korea. Six years deep in eBay, Amazon, wholesale markets, and brick-and-mortar retail.

Along the Way

Video editing. Content creation. Marketing. Each skill adding another layer to the knowledge base.

2023 - Present

AI changed everything. All those disconnected experiences found their convergence point. ComfyUI, local LLMs, agentic coding, Arduino prototyping. The tech skills came rushing back—informed by years outside Silicon Valley.

The result: A unique knowledge base spanning enterprise systems, manufacturing, retail, creative media, and emerging AI—all converging into SpicyRiceCakes.